We're Crewe Alexandra, we're non-league at heart

As any Crewe Alexandra fan can tell you, no matter how good we are as a football team, the organisation of the club has, on the large part, been remarkably amateurish. From the tat sold in the club shop to the total reluctance to do any sort of initiatives to try and get more fans through the gates (this point has improved slightly over the last 2 or 3 years - but nowhere near enough), we just don't act like a professional football club. Crewe Alexandra Supporters Initiative have helped a great deal in recent years - particularly in helping to improve the Alexandra Suite, but I just don't think it's something that the club should be relying on the fans to sort out.

Anyway, here are just a few examples of just how non-league we are at heart.

1. Hand-written tickets



This is my ticket from the Morecambe home game last season. OK, I understand that ticketing systems can break down occasionally, but is that really the best alternative that they can come up with? Really?

2. year 7 projects



The above bit of rubbish clip art comes from the pre-match offers menu in the Alexandra Suite. The front of the menu looks quite decent and almost professional - a sober black font with the Crewe Alexandra badge. It's when you open it up that the horrors start. At the top is the dreadful clip art picture of a drunken sun (I think..), then this followed by the offers themselves. I don't have a picture right now, but they are written in red, yellow and green. They are an absolute nightmare for the eyes. There is another bit of horrible clip art on the back. Altogether, it just looks like the result of some sort of Year 7 school project - the only real surprise is that it isn't done in comic sans.

3. Last season's kit and the general tat in the club shop (link)

Anyway, these are just 3 of many examples of rank amateurism at our club. I love Crewe Alexandra and I'm not criticising anything on the playing side here, but I would be so happy if they at least made an effort to give the impression of having competent people working on the commercial side.